Posts Tagged ‘ALA2007’

Transforming your library and your library’s future with technology

Monday, June 25th, 2007

Held Saturday 1:30-3:30

This session was an interesting one, but from my viewpoint, it’s one that got better as it went along. The first speaker, Lori Ayre, focused on things that I didn’t think really fit with this topic. She even said that she was going to talk about technologies “with levers and buttons, not we applications”. She covered things like central sorting systems, automated check in, and remote physical library service points, like book dispensers at airports, and library kiosks. And in my opinion, though interesting, this would’ve been better suited to the session on transforming your library space.

Anyway, next up was Casey Bisson who talked about the cool things he’s doing at Plymouth State University, and highlighted other library systems that have done innovative stuff in their OPAC. He began his talk with the statement “the library is more than about books – so should our library websites”. He said something I totally agree with: “the website is not a marketing tool; it’s a service point – as important as our physical library branches.” He highlighted small but innovative Tamworth Public Library, whose director utilizes a blog feature on their website to reflect questions received from customers. The example was regarding a particular gardening question received. Well instead of just answering the query (with book titles to try) for the one customer, this became a blog entry that all of their customers (and the rest of us!) can read and comment upon. What a fantastic approach to anticipating community information needs, and really making the most out of staff time spent doing readers advisory and/or reference work! He also carried a theme which I felt lends itself to the “Wisdom of Crowds” philosophy – epitomized, I think, by showing us the example of Beyond Brown Bag digital initiative that goes beyond the usual scanning and indexing of historic photographs, but then allows people to comment on the pictures themselves. It’s a fabulous project with over 11,000 pictures documenting the history of the Brown Paper Company of Berlin, New Hampshire from the late nineteenth century through the 1960s. This project allows everyone – but particular the older citizens in the area – to comment on the people in the picture, as well as what the picture is demonstrating or showing (the story behind the picture). What an inspiring way to use 2.0 technology to encourage connections and conversation about a city’s history – seen through the eyes of the people who worked there. Fabulous.

The third and final speaker of the session was Roy Tennant, whose respected reputation preceeds him, and I was not disappointed. His first main point was:
1) Technology is a tool… 2) used by people… 3) to accomplish goals

He then went on to elaborate why this very statement creates a tricky business: it can mean significant risk, we humans are messy and unpredictable, and there is a complicated mix of organization mission and vision, people and their abilities, society, and technology. Each of these variables change rapidly, independent of one another. Since this is a game of tradeoffs, Roy suggests that before making decisions consider the following:
-Understand the needs of your users
-Consider your mission and priorities
-Choose where to make a difference
-Get good advice from folks in the know
-Know your sources of support
-Consider a pilot or prototype
He then talked about finding the right people to help implement techology changes in your organization. The characteristics he advocates are:
-an ability to learn constantly
-demonstrated flexibility
-project management experience
-deep technical experience
-excellent communication skills
-enthusiasm.
Roy also made it clear that he would avoid folks that are always adopting the “latest and greatest” - there needs to be a balance between seeing something cool to look into, and rushing into implementing it in your organization because it looks so cool.
He then talked about the goal of creating agile organizations. He had the following tips:
-use committees for communication…
-and use task forces to accomplish work. These groups are specific and focused, and disband after the project/task is complete
-use the best people for the job (regardless of where they are in the “pecking order” of your organization)
-reward innovation (don’t directly or indirectly punish it)
-punish loitering (defined as folks just taking up space)
-take risks (and heavens, stop striving for unattainable perfection!)
-invest in infrastructure (lose your “poverty” mentality and stop trying to run your critical technologies on a shoestring budget. This is particularly critical for your human resources)
-invest in your staff (offer training opportunities and create an environment where staff is encouraged to play, learn, and have fun!)
-realize that not all changes are created equal (meaning: choose your battles)
-be opportunistic (exploit opportunities) and entrepreneurial (create opportunities)

Roy then finished his presentation with sharing the rules HE follows to keep himself running strong:

Learn only enough to get by. (What? We don’t have to learn it ALL…RIGHT NOW? I realize that this is simple common sense, but honestly I think we need to tell ourselves and our collegues this every day if necessary. Librarians are by nature “A” students, and in our attempt to be thorough and knowledgable, we are killing ourselves with unrealistic expectations.
-Learn when you have a problem to solve (He elaborated by saying he learns “just in time” - NOT “just in case.” Again I say a firm AMEN to that! How many times do we time our learning so that there’s no way to practice or apply what we’ve learned to a real life solution? That’s a perfect opportunity to fall prey to the “Use it or lose it” reality.)
-Find somebody experienced to show you 3 things about… (Well, anything, really. This encourages us to seek out collegues across the building or across the country to become “mini-mentors”. Then to return the favor. It forces us to admit that we DON’T KNOW EVERYTHING, and whew! what a relief to let that go, right?)
And the FINAL nugget ‘o truth:
Use what you learn, write it down, or kiss it goodbye (I’ll elaborate upon this to say that I believe there are times when each of those actions are completely appropriate. And I hope you notice what is NOT listed as an option: obsessing about things “slipping by” you and stress about keeping multiple balls in the air. Decide which balls to keep up in the air yourself, pass some off to your co-workers, and darn it - let some fall…and don’t rush to pick them up - just see what happens…)

Press Release: PLA Receives Gates Grant

Monday, June 25th, 2007

PLA receives Bill & Melinda Gates Foundation grant to help public libraries build skills and experience needed to increase local support and funding
$7.7 million grant will fund national training program for library staff and supporters

(Washington, D.C.) – Susan Hildreth, president of the Public Library Association (PLA) announced during the 2007 American Library Association (ALA) Annual Conference in Washington, D.C. that the Bill & Melinda Gates Foundation has awarded PLA a $7.7 million grant to develop and provide a national advocacy training program for public librarians over the next three years.

Research shows that the public is often unaware of the contributions libraries and librarians make to the health and vitality of their communities. As a result, libraries—which receive more than 80 percent of their funding from local sources—are often overlooked when scarce state, and local financing are allocated among critical services in a community. To help library staff and supporters counter this trend, PLA’s training program will provide librarians with the skills and resources necessary to seek increased funding, create community partnerships, and build alliances with local and regional decision makers. The training will support libraries that are eligible to receive Bill & Melinda Gates Foundation Opportunity Online hardware grants, which require grantees to match foundation funds with local dollars. It will also be available to non-grantees on a limited basis.

“It is imperative that all librarians and library supporters learn to position their public library as an essential community resource in ways that resonate with local stakeholders and result in increased local funding,” said Jill Nishi, program manager of the Bill & Melinda Gates Foundation’s U.S. Libraries initiative. “This professional development program will give people the skills they need to channel their passion and commitment to libraries into strategic community outreach and communications.”

The training will be offered in sites around the country for Gates Foundation grantees, as well as online and during the PLA National Conference and the PLA Spring Symposium. Foundation grantees will be encouraged to send teams of up to three people to the locally customized training where they will learn about and create advocacy plans grounded in the reality of their local, political and economic environment. Each participant will also receive the PLA publication Libraries Prosper with Passion, Purpose and Persuasion: A PLA Toolkit for Success, which will provide them with step-by-step instructions for implementing their advocacy plan. Finally, the training will include access to an online community, which will provide original content, managed discussions and ongoing support for libraries engaged in local campaigns to build public support and funding.

“As outlined in PLA’s strategic plan, advocacy is a priority for our organization,” said Hildreth. “Thanks to the generous support of the Bill & Melinda Gates Foundation, we will be able to reach thousands of librarians with the training they need to build the skills and confidence necessary to effectively advocate for increased public funding for their libraries.”

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Contact:
Louisa Worthington
PLA, Manager of Communication
312-280-5024

Allison Davis
Bill & Melinda Gates Foundation
206-709-3400

For more information about PLA, visit PLA’s Web site at www.pla.org or contact the PLA office at 800-545-2433, ext. 5PLA, or PLA is a division of the American Library Association. PLA’s core purpose is to strengthen public libraries and their contribution to the communities they serve. Its mission is to enhance the development and effectiveness of public library staff and public library services.
Guided by the belief that every life has equal value, the Bill & Melinda Gates Foundation works to help all people lead healthy, productive lives. In developing countries, it focuses on improving people’s health and giving them the chance to lift themselves out of hunger and extreme poverty. In the United States, it seeks to ensure that all people — especially those with the fewest resources — have access to the opportunities they need to succeed in school and life. Based in Seattle, the foundation is led by CEO Patty Stonesifer and co-chair William H. Gates Sr., under the direction of Bill and Melinda Gates and Warren Buffett. More information is available at: www.gatesfoundation.org.

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PLA Awards Presentation

Monday, June 25th, 2007

The award winners are being announced now by Susan Hildreth, PLA president. For details about each award, visit the PLA Awards and Honors page.

ADVANCEMENT OF LITERACY AWARD sponsored by Library Journal
Jacksonville Public Library Foundation (Fla.)

ALLIE BETH MARTIN AWARD sponsored by Baker & Taylor
Barry Trott, Williamsburg Regional Library (Va.)

BAKER & TAYLOR ENTERTAINMENT AUDIO MUSIC / VIDEO PRODUCT AWARD
L.D. Fargo Library (Wis.)

CHARLIE ROBINSON AWARD sponsored by the Baker & Taylor Company
Sandra Feinberg, Middle Country Public Library (N.Y.)

DEMCO NEW LEADERS TRAVEL GRANT sponsored by DEMCO, Inc.
Lisa Chlebanowski, Avondale Public Library (Ariz.)
Janet Eldred, Hollidaysburg Area Public Library (Pa.)
Susan Fisher, Bethesda Public Library (Tenn.)
Terri Romberger, Pasco County Library System (Fla.)

EBSCO EXCELLENCE IN SMALL AND/OR RURAL PUBLIC LIBRARY SERVICE AWARD
Kenai Community Library (Alaska)

GORDON M. CONABLE AWARD sponsored by LSSI
Ken Verdoia, former trustee, Salt Lake County Library (Utah) Board of Directors

HIGHSMITH LIBRARY INNOVATION AWARD
Athens-Clarke County Library (Ga.)

PUBLIC LIBRARIES FEATURE ARTICLE AWARD
First Prize: Meagan Albright, Alvin Library (Fla.)
Second Prize: Mary Cosper LeBoeuf, Terrebonne Parish Library System (La.)

I’ll post the “Grow Your Own @ Your Library” Institutional Scholarship as a separate post, once I have the paper list (Susan Hildreth read them too fast for my fingers!).

Sunday at ALA

Monday, June 25th, 2007

Sunday was a very busy day full of programs.

Nancy Pearl
First I arrive bright and early to see Nancy Pearl speak. It was fascinating to hear how each of her books came into being, especially her lastest book, Book Crush. She gave some suggestions of books for children and teens such as :
Sunshine by Robin McKinley
Alex Rider Series by Anthony Horowitz
The Paperboy by Pete Dexter
Millicent Min, Girl Genius by Lisa Lee
Each Little Bird that Sings by Deborah Wiles
The Wolves of Willoughby Chase by Joan Aiken
The Great Good Thing by Rod Townley
Ragweed by Avi
The Teacher’s Funeral by Richard Peck
Thirsty by MT Anderson
Feed by MT Anderson
Looking for Normal by Betty Monthei
Voyage of the Dawn Treader by CS Lewis

Off the Chain: Reader’s Advisory for Exploding Genres
I really enjoyed this program. I won’t go into too many details because one of my fellow bloggers have done a great job detailing the program. I know that RUSA/PLA CODES will be having the handouts from their program on their websites. I found the program very interesting and has given me more authors and books to add to my list of books to read. I liked the many ways of finding out about new literature online, such as lit blogs and email lists as well as MySpace.

English Only: Censorship and its Impact on Latino Children and Young Adults in Schools and Public Libraries
I came into this program about half way through but I am glad I did. This program was given by AFL REFORMA. I missed the presentation part, but I did come in just as they started the discussion groups for different types of libraries. The public library discussion group was led by Rose Trevino. This gave people from different library systems a chance to ask questions and talk about how their library systems have their foreign languages materials placed in the collection and any programming that they have in foreign languages. Suggestions were also given on how to start a collection or to grow your current collection.

Future Friends: Marketing Reference and User Services to Generation X
This program was given by RUSA RSS. The handouts for this program will also be posted on RUSA’s blog. First the presenters went into defining Generation X and the facts about this generation. They then presented what this particular generation are looking for when it comes to services and potential segments of this generation. After defining Generation X, the presentation then went into how this would pertain to advertising to this generation and the different stages to planning advertising.
The next part of this program had St. Charles Library system in Illinois talk about their programs that they have for 20- and 30-somethings’ as well how they market those programs. They also gave examples of different programs, such as a cooking for 1 or 2 program, white elephant exchange, creating a safe online presence, a course on wine, and an history crawl of the town. Then they followed with some of the challenges that they have had with marketing as well as what they have learned.
Following this presentation was another presentation on the Young Friends of the Kansas City Public Library a.k.a BooksEnds. They went over what the group was and also how they marketed to their Generation X population.

Final Thoughts on ALA Annual Conference 2007
Unfortunately this was my last day at the conference. After attending different programs on Sunday, I took the time to go to the Library School Reunion Event at the Rennaissance Mayflower Hotel. It was great being able to see some fellow alumni from University of South Florida along with some of the professors that I had taken classes from. It was a good way to end my last day at the conference. I have had a blast at this year’s Annual Conference in Washington, D.C. I am looking forward to the next time I can attend an Annual Conference. I have found out a lot of useful information to take back to my library. I also have had a great time blogging about my experiences and the different programs that I have attended. So it’s been fun and I hope all those staying through Tuesday ave a great rest of conference. This is Catherine Moffatt signing off. :)

Podcast: Celebrating Excellence in Audiobooks for Children and Young Adults

Sunday, June 24th, 2007

I’ve never recorded a session for podcast and *not* sat in on the same session (my post of the session I attended is forthcoming), so this is something new. Many thanks to Melissa Faubel Johnson for minding the digital recorder!

The description for the session, which was presented Saturday, June 23, was as follows:

Audiobooks are a growing portion of library collections. Here is an event to celebrate and learn about the creation of quality audiobook products from the perspective of authors, narrators and producers who build the blocks that create great listening experiences. This program will focus on audiobooks for young adults and children and is cosponsored by ALSC and YALSA.

Many thanks to ALSC for working with us to record and podcast the session!

Here’s the list of when each speaker begins in the recording, and a little tidbit about each speaker’s segment. It sounds like it was a very interesting and entertaining recording, and I’m sad I missed it (even though I wouldn’t have normally attended this session in the first place), so I’m glad we have the podcast to share with all of you.

Intro: Mary Burkey, Moderator, Odyssey Award Committee Chair, introduces the session, and talks a little about the Odyssey Award, a collaboration between ALSC and YALSA.

5:37: Bruce Coville, Author, Full Cast Audio:

16:03: Judy Blume, Author, Books on Tape/Listening Library - very humorous presentation with bits about reading her books to audio. Her advice to writers is to read aloud!

31:00: John Green, Author, Brilliance Audiobooks - Creator/contributor to the videoblog Brotherhood 2.0 who has worked for NPR, includes bits on the relationship between text and audio.

47:00: Jack Gantos, Author, Books on Tape/Listening Library - Oh my word, he’s funny. Jack tells the story of how a reading of his book that was like “Miracle Whip on white bread” led him to read his own books for audio.

58:40: Question and Answer
Really interesting stuff about sending books to audio before print, behind the scenes at an audiobook recording from an author’s perspective, Fisher Price mp3 players, enhanced audio book CDs, and the fabulous emotion in audiobooks. Unfortunately, the recording stops short of the conclusionary comments, but we still got a good bit of it, and it’s still a good listen.

 
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More Shining Stars

Sunday, June 24th, 2007

Award-Winning Programs from Small and Medium-sized Public Libraries

A trio of libraries presented programs that highlight how innovative libraries can be. Some have won national awards for their efforts, and all librarians were encouraged to try.

The Bloomingdale Public Library in Illinois talked about redesigning their YA space. They won a Demco award for their submission and received the assistance of design folks from Demco to recreate the space. It has pleased area teens and is quite popular.

The Nappanee Public Library in Indiana talked about a number of projects, all collaborative in nature. They have a booth in conjunction with 5 other public libraries at the county 4-H fair, increasing visibility and the ability to tell the library story to folks they might not ordinarily reach. They’ve formed a computer consortium with 40 libraries for computer services, saving money and increasing efficiency. And they’re currently in the process of creating a community welcome center and museum in conjunction with the city, the Chamber of Commerce, and the Redevelopment Office. Impressive.

Finally, the Linebaugh Public Library director from Murfreesboro, Tennessee spoke about their discussion series for teens, Cafe Symposium. The program brings teens together weekly for philosophical discussion, which I think is brilliant. The teens very much enjoy the program and have written glowing reviews of their experiences.

Mary Beth

KidLit Drink Night

Sunday, June 24th, 2007

Last night, among the crowds of librarians that had poured into the downtown Capital City Brewery, there were a couple of tables hosting KidLit Drink Night. The gathering was arranged by Mother Reader, and open to children’s literature bloggers, authors, and fans. (I’m steadily building my own blog, which sometimes focuses on children’s literature, over at 2ndgenlibrarian.)

The party had begun to thin out a bit by the time I found my way there, but there were still about twenty people seated (and standing) around two tables. While drinks were not had by all, certainly fun was. It was a loud, raucous group, in the middle of a loud, raucous restaurant. I’ll paraphrase the oft-repeated refrain of the evening. “It’s just nice to be with people who care about children’s literature as much as you do.” And it really is.

Babies & Books Beyond the Library

Sunday, June 24th, 2007

8:00 Bright and shiny, or at least awake, I arrived at the convention center for the first session of the day. Babies and Books Beyond the Library.

Rachel Payne, Coordinator of Preschool Services at the Brooklyn Public Library, spoke at the program Brooklyn Reads to Babies. She was followed by Susan Straub, author and director of the Read to Me program, and Sally Anderson, executive director of Mother Goose.

There are a number of initiatives to promote and foster early literacy, but the two I hear the most about at conferences are Mother Goose and Read to Me. The three most important things everyone needs to know about reading to babies:

  • it is important to language development
  • it helps children enter school ready to succeed
  • it is an opportunity for parent/child bonding

The basics were covered, but they also talked about how to get the word out, saturating the area with publicity (e.g. beauty parlors, places of worship, messages on ATM screens). Sally Anderson spoke about working with smaller populations and less money than Brooklyn Public was blessed with, giving suggestions of who to invite to the table when planning an early literacy initiative.

Though not all the information was new it was a good session, and I’ve got a couple ideas I’m looking forward to utilizing.

10:30 From that session I tried moving across the hall to Bringing in the Boys: Using Multiple Intelligencces to Plan Programs that Appeal to Boys, but when I got there the room was packed, without any room left on the floor.

The Google Five Libraries: Two Years, Six Months, and Seven Days in the Life of Google Library Project

Saturday, June 23rd, 2007

Is there no downside to being a library partner in the Google Library Project? Until pressed by members of the audience, the five-member panel only admitted it was a lot of work and the lawsuits were annoying. The panelists all seemed almost unconcerned that they really do not know what the ramifications of the project are.

The meeting began with a bit of history. In December 2004, when Google was rolling out lots of products, it announced Google Print, a project to make full texts available for reading and printing from the web. Within weeks the company also announced that it had agreements with five large libraries to digitize their printed materials and make them searchable on the web. Many librarians thought the idea was great, but publishers and authors objected. The upset parties filed lawsuits against Google and the libraries. In Fall 2005 the project was renamed Google Books.

Adam Smith, the Product Management Director of the Google Book Search summed up the status of the project. As of June 2007, there are 25 libraries scheduled to join the project, whose goal is making searching books as easy as searching the web. He also said that around 10,000 publishers had signed on to provide content at differing levels. Some have full texts, some sample pages, and others snippets with keywords. He said that Google Book Search had been integrated with Google Universal Search, and showed that special “About This Book” pages combining metadata, reviews, book backgrounds, and library holdings are being added to Google Book Search.

The five libraries are Harvard, University of Michigan, New York Public, Stanford, and Oxford University’s Bodleian. Their panelists indicated that libraries themselves have differing objectives, but all admitted they signed on because they were failing to digitize at fast enough rate before Google made its tempting offer. Though the number of items digitized to date is being treated like an industry secret, they all claim that they are much farther along than before the web giant stepped in.

The obvious benefit for the five is items are being made digitally available. There are many side benefits. The work has forced the libraries to pull out seldom used materials. They have discovered items that were never catalogued or added to online database. The Bodleian even discovered many books whose pages had never been cut. They have to varying degrees discovered how damaged their books are by time and usage. (Brittle and breaking spine items are not being scanned.) They are getting new ideas for bibliographic description and finding new ways to share their resources.

Several of the panelists said that Google Book Search is sparking requests for materials in a way that being part of other online catalogs never did. This is where public libraries benefit. Because full texts are searchable, subjects are being found in books that researches had never considered.

The program became more interesting when the audience began its questions. Some of the project’s disappointments began to be revealed. Much was made of the limitations of sticking only to public domain known items for digitization. To be safe, several of the libraries have stuck to pre-1923 books. One speaker said that many 1923-1964 books are now in the public domain but no one knows what titles, as no one has ever reported on copyrights not renewed. The University of Michigan has a team now systematically checking 1923-1964 copyright renewals. It is estimated if these books can be identified, the body of public domain items will double.

The panelist also admitted that the quality of the digital documents is not good enough to be considered preservation. The goal is just to make the items searchable on the web. At this, the project is successful already. What lies ahead is uncertain. One panelist said that until much copyrighted material can also be added and open for reading and printing, the project is not really complete.

Checking in to ALA 2007

Saturday, June 23rd, 2007

Hello. My name is Catherine Moffatt and I am a Public Services Librarian in the Reference Department at a public library in Southern Maryland. This is my first time blogging for PLA at an ALA event so here is goes.

Friday
I arrived at the ALA Annual Conference on Friday afternoon. After checking in, getting my badge holder, and bag of conference materials, I sat down and became acquainted with the materials and where all of my events were going to be located. As this was my first time going to events other than just visiting the exhibits, I decided that going to the Conference 101 sponsered by ALA NMRT at 4:00 pm that evening was a very good idea. I was glad I did. It was very informative and gave me much information that has been helpful as far as navigating not only the conference events, but also the materials given at check-in. From this I also noticed in my program guide that my alma mater, University of South Florida, had a booth at the exhibits and was going to be at the Library School Reunion Event on Sunday evening. One more fun activity to go to and to hopefully see some old professors and classmates. From there I went home, since I live locally, and got myself prepared for my exciting first full day.

Saturday
Saturday I arraived bright and early to the Convention Center at around 8:30 am. I had my rolling bag with me so I was all prepared for going through the exhibits. I moved my way over to the The Stacks area and waited for the exhibits to open up at 9 am. I wondered up and down each row looking through all the different booths of interesting products to buy, both personal and for libraries. Even after wandering around until 12:30 pm, I still hadn’t seen everything there was to see. So loaded down with my goodies, I went to my next program I wanted to attend during the conference. At 1:30 pm I attended the Electronic Databases: Training that Works presented by RUSA MARS/RSS over in one of the conference rooms at the Grand Hyatt. It was a very easy walk on such a beautiful day. At this program I saw Marty Onieal, Margaret Mohundro, and Michelle Y. Roubal each present ways that their library systems went about training their staff on different databases that their systems had available. I came out of there with many ideas to take back to my library to help with training our staff on the different databases that we have available. When it was completed I returned to The Stacks to try and look at the booths I didn’t manage to see before the program I attended. So all in all it has been a good conference so far and I am looking very forward to another full day on Sunday.


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