Here’s an interesting infographic about social web involvement on a global scale from the Global Web Index. I recently read an interesting article in Exhibitionist by Nina Simon of Museum 2.0. She quotes a Forrester Research Technographics survey that divides social web users into six categories, and it offers a breakdown by percentage in the U.S. Those are:
- Creators – 21%
- Critics – 37%
- Collectors – 19%
- Joiners – 35%
- Spectators – 69%
- Inactives – 25%
Consider this information when you look at the infographic describing participation in other locations. I know I fluctuate between different types of ‘usership’, and I think it’d be interesting to see a study of how people participate differently over time as well as geo-culturally.
