Great session this afternoon on being cutting edge. Here’s what I learned.
The session I went to this morning was on Library 2.0. Oh, I know what you’re thinking, “we have Helene ( Blowers with us now in Columbus, Ohio, we don’t need to hear other folks talk about this.” Not true! It’s not going to be a reality for CML unless we all hop on that same train, my friends!
Points I gleaned:
- Design for uncertainty – you never know what is going to happen, and you should be ready to shift if needed to better serve the customers
- Keep experimenting! There is no right or wrong, there is just experimentation – if it works do it more, if it doesn’t work, try the next idea.
- In Boston they have Youtube vids of teens booktalking – on their website!
- Learning 2.0 is amazing (GO HELENE!)
- Web-based activity (i.e. on a teen website the library runs) is higher when it’s associated with a program.
- “Reminder me later” feature on their events calendar. They can program themselves to get a reminder 3 days before the event is going to take place.
- Michael Stephens is really as much fun in person as his blog would indicate.
- Speak in a human voice – remember that your customers will respond to this better than to another lecture.
- Circ staff is blogging about books for customers – and they’re sending circ staff to Book
- Expo to help them! They’re our front line – if they don’t know about the books, and they’re the ones who are known, we’re losing and opportunity.
- The library should be transparent, meaning we should allow comment in the catalog, etc.
- Throw out the culture of being perfect.
- Aim to satisfy the hearts of your customers.
- Learn to learn.
- Adapt to change.
- Scan the horizon.
Ideas I had while listening:
- Start a FlickR site where kids and adults and staff can post pictures of library events.
- Start a “1000 readers” project where we get a series of photos of people – maybe all reading the same book? Maybe each reading their fave. Why not even maybe use those things for our promotions? Our customers using the library!
- Stop worrying about controling the content of library blogs, and just let it go.
- If you haven’t read it yet, go read Tame the Web’s post on the library that disallows MySpace and Facebook. Pay particular attention to the comments – there is a good discussion going.